Founder: Jo Austin

For over a decade I have been creating branded content and commercials for some of Australia’s top agencies and brands. The reason I founded this new production label, Short & Social, is because I kept hearing the same thing, “social media is a pain”. The thing is, I know it doesn’t need to be.

Content can be hard to do, and it is hard to be consistent. However, the risk of doing it yourself means low engagement - with potential clients simply scrolling on by. The key barrier seemed to be budget as content creation and social media management can be expensive to outsource. This can be a particular issue for Founders and small business owners who were burning out trying do it themselves.

As someone who really knows content, and really knows how to work a budget, I wanted to help people solve their social content woes.  I also wanted to add a new offering to my existing clients - agencies and brands, who often don't want a big production for social jobs. Over the last few months, the team and I have tried a few things, and found new ways.

I’m delighted to now be able to offer cost-effective social media content production and social media management services, and I hope we can help fix any social media gripes you may have.